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DigitalLevers
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Tom Levers
Apr 2, 20234 min read
The Exhibitors ROI for a Trade Event
There are two audiences for Business Trade Shows or Events: the attendees, the exhibitors. With attendance resuming in a new Hybrid mode...
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Tom Levers
Nov 30, 20224 min read
"Bounce-Back" is Everything in The Tech Business
Do You Have a Bounce Back Marketing Plan?
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Tom Levers
Oct 27, 20222 min read
SaaS Companies need to define their (Customer Lifetime Value) CLV.
Whether you are a startup or a well-established software company, working towards maximizing Customer Lifetime Value is key for the success
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Tom Levers
Oct 3, 20223 min read
Customer Retention - The Tactic of Sticky
Customer retention (Stickiness) increases Profitability, boosts loyalty, and MAKES YOU CONSUME IN ONE SITTING It's also more...
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Tom Levers
May 28, 20222 min read
FLAWLESS MARKETING EXECUTION STARTS WITH...
"buy-in" from internal employees, your partners, and your agency services. When you think of MARKETING EFFORTS, you don't think of...
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Tom Levers
May 21, 20222 min read
KEEPING SALES AND MARKETING ALIGNED
Keeping Sales and Marketing Aligned
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Tom Levers
Mar 7, 20224 min read
12 Effective Ways To Use Infographics
DigitalLevers and Infographics
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Tom Levers
Jan 27, 20223 min read
B2B OMNICHANNEL IS HERE TO STAY
What does Omnichannel mean? Customers have a choice... in-person, remote, and e-commerce when evaluating and purchasing B2B products and...
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Tom Levers
Oct 17, 20213 min read
Apple's forthcoming iOS 15 privacy update will soon render open rates irrelevant
Why Traditional Open Rates Will Die You might be wondering how one tech giant's move could obliterate a metric that marketers have...
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Tom Levers
Apr 16, 20212 min read
We have all heard "Content is King".
Content is King
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Tom Levers
Dec 7, 20202 min read
CREATE NEW ENERGY WITH NEW WEBSITE COPY
The number one way to supercharge your website is with new copy. There are many reasons to update your website. Your business evolves,...
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Tom Levers
Dec 1, 20202 min read
2021 PREDICTION... divergence is needed for your Digital Properties to stand apart from the others.
How to implement? The method is a better digital presence: - visuals (360 product views, orientation for mobile, video, and more large...
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Tom Levers
Nov 10, 20202 min read
Content Pillars And Your Social Media Calendar
Content pillars are where your organization's strategy and tactics intersect. It helps your organization to maintain your messaging...
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Tom Levers
Oct 29, 20203 min read
YOUR WEBSITE AND SOCIAL MEDIA VOICES MUST PREPARE FOR THE GRAVITATIONAL-WAVE OF CUSTOMERS
The urgency of assuring you have a great website and social presence has never been more vital, and the risks of not moving forward are no
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Tom Levers
Sep 15, 20202 min read
Maximize Growth with Sales & Marketing
How do you tell if your sales team and marketing effort are working well together?
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Tom Levers
Aug 28, 20202 min read
7 PROVEN WAYS TO GENERATE NEW LEADS FOR YOUR LOCAL BUSINESS
7 PROVEN WAYS TO GENERATE NEW LEADS FOR YOUR LOCAL BUSINESS
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Tom Levers
Jul 22, 20202 min read
Your Market Strategy and Social Media
Start by listening and identifying your industry influencers. When you first start listening, you may feel that no one’s talking about...
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Tom Levers
Jun 23, 20201 min read
Is Your Old Home Page Website Crashing Your Response Rate?
Your homepage is not a good landing page!
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Tom Levers
Feb 17, 20202 min read
Supercharge your LinkedIn to drive new business!
Supercharge your LinkedIn to drive new business!
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